You’re probably very familiar with the practice of product retargeting: click on a product on Amazon, go to another website, and chances are you’ll see an ad for that very same product somewhere on the page. It’s an effective tactic used by a growing number of businesses online, so effective that 70% of shoppers exposed to retargeted ads convert to customers.
Revs is a retargeting product for the automotive industry that takes this concept a step farther. It retargets to the VIN level with full-motion video rather than still images. Customers watch full-motion videos by LESA on a dealer website, navigate to another webpage within the distribution network, and see a custom video ad of the same vehicle they were just looking at generated as either video pre-roll or as a sidebar video ad.
The partnered distribution network is large, featuring prominent sites such as CNN, Forbes, CNET, ESPN, Huffington Post, Foxnews.com, MSN.com, Yahoo, and many more.
To find out how your dealership can enroll in the Revs retargeting program, please send and email to firstname.lastname@example.org or call us at 1-877-829-2328
Dealer Video Suite App
Give your dealership a video toolbox with the new and improved
Dealer Video Suite App.
With our revamped app, you can use the power of video to your advantage during every step of the car sales process:
Follow up on leads with personalized video vehicle walk-arounds:
Shoot and send a custom vehicle walk around or choose an existing video from a library (complete with automated voiceover). You can also personalize your walk-arounds by adding your own custom voice over.
Control your online reputation with video testimonials:
Text testimonials are ok, but nothing beats a video when it comes to making an impact on future customers. Shoppers prefer videos during every step of the car purchasing process, review research included! Add SEO tags, share to Facebook and Twitter, and publicly publish to YouTube to enhance your dealership’s online reputation.
Close each sale with a thank you video:
With this feature you and your sales representatives can thank the customer for their business with a unique video message. Retain customers by adding additional clips to introduce the service department and send directly to their email or text to their smart phone from the app.
Upon enrollment, a LESA agent will schedule a personalized training session with you to ensure that your dealership gets the most out of their Dealer Video Suite experience.