Blog — Page 3 of 7 — LES Automotive

Video on Your Car Dealership Search Results Page

Written on July 13, 2022. Posted in Blog, Uncategorized.

Video is an important element to any website in 2022. Especially for car dealerships looking to sell cars online, it’s essential to have information in the right place. Studies have shown that shoppers prefer to engage with dealerships off of the search results page compared to the vehicles...

Two Video Apps Helping Car Dealerships Showcase Vehicles and Boost Sales Online.

Written on June 21, 2022. Posted in Blog, News.

The last two years have pushed car dealerships to evolve focusing on digital channels and selling cars online. The transformation in the automotive industry came quicker than expected due to the push by COVID-19. As car dealerships continue to adapt and tailor their strategies towards online...

LESA’s Photo Library Capabilities Helping Car Dealership During the Chip Shortage

Written on May 31, 2022. Posted in Blog, News.

The chip shortage has had a tremendous effect on the automotive industry. Although the auto industry only represents about 5% of the chip industry, the shortage cost the global auto industry about $210 billion in lost revenue in 2021, according to Alix Partners. There are steps that car...

Scanning the VIN Makes LESA Video Toolbox Easiest Tool on the Market

Written on May 2, 2022. Posted in Blog, News.

Consumers are reluctant to go to the dealership now with the capabilities of shopping for a car online. They expect to see and experience a vehicle online through the use of video to limit their trips to the dealership. This is why LES Automotive has numerous video centric products to help car...

LESA’s New Technology, Ultra 360 spin, Offers Important Advantages Over Traditional 360 Spin

Written on April 26, 2022. Posted in Blog, News.

Online car shopping has grown exponentially during the last two years pushing car dealerships to create a stronger online presence. This trend does not seem to be slowing down anytime soon as car shoppers prefer to visit the car dealership less and to use online tools when looking for a new...

How Multimedia is Helping Car Dealerships Sell Vehicles

Written on March 21, 2022. Posted in Blog, News.

What Is The LESA Multimedia Player? LESA multimedia player takes on a custom and innovative approach to having multimedia on a car dealership website. The LESA player allows the dealership to have numerous different features for each vehicle, with little effort. The simple tool can help...

Having A Great Website Includes Multimedia.

Written on March 7, 2022. Posted in Blog, News.

Car shopping habits have changed significantly as shoppers are spending less time at the dealership and more time online. In fact, the average car shopper visits just 1.2 dealerships before making a purchasing decision. What does this mean for car dealerships? They need a strong online presence...

Elevate Your Car Dealership Brand with Promo Videos

Written on February 18, 2022. Posted in Blog, Uncategorized.

43% of marketers say they’d create more video content if there were no obstacles like time, resources and budget. After all, more than half of shoppers say online video has helped them decide which specific brand or product to buy. There’s no doubt that videos will continue to play an important...

The Benefits of Customer Testimonial Videos

Written on January 31, 2022. Posted in Blog, Uncategorized.

When it comes to car shopping, consumers have plenty of options in 2021. The new generation of tech-savvy customers typically perform a lot of research before making a purchase decision. In fact, 81% of consumers age 18-34 say they seek opinions through online reviews before purchasing any...

Introducing Real Offer: The Most Accurate Cash Offer and Trade In Tool

Written on January 10, 2022. Posted in Blog, Uncategorized.

LESA automotive has announced the release of a new feature, Real Offer, to help tackle the issues of low inventory due to the the chip shortage. Although most of them are a little smaller than a coin the size of a quarter, the tiny semiconductor chips are bringing production of...