Shopper interests and goals evolve throughout their vehicle search. Shouldn't your ads evolve with them? Static ads show the same picture everywhere they're displayed and only lead to your website's homepage. This can leave the customer feeling lost and just as unsure of their purchase as when they clicked your ad. With LESA dynamic Facebook ads, HD full-motion video ad content is tailored specifically to your inventory, changes based on a visitor's behavior, and leads a customer directly to a vehicle description page.
LESA dynamic Inventory Ads can lead to a 400% increase in click-through rate
Reach in-market and retargeted audiences with the lowest cost per click rate in the industry.
Based on your direction, we launch campaigns that drive highly-qualified buyers to your website—
then continue showing viewed & similar vehicles to all website visitors with deep VDP retargeting
Ads show the right vehicle to the right person online from your live inventory. Based on the visitor’s behavior, you can serve different ads to different groups of people based on what they’re interested in.
When a viewer clicks on your video ad, they are transported directly to a video on the vehicle details page of the vehicle they are interested in.
Save time and effort with daily automatically uploaded inventory to Facebook. Your ad content is pulled directly from VDPs.
Campaigns reach new and pre-owned buyers. Retargeting keeps all VDP visitors engaged.
LESA video ads run through Facebook's network