Online car shopping continues to grow rapidly in acceptance. Millennials are fueling a major part of the online sales growth....
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LESA Blog
Increase Uniformity & Professionalism on Your Car Dealership Website With Custom Backgrounds
Online car shopping has grown tremendously in popularity since the pandemic started. Most car dealerships are able to equip their...
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Video on Your Car Dealership Search Results Page
Video is an important element to any website in 2022. Especially for car dealerships looking to sell cars online, it’s...
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Two Video Apps Helping Car Dealerships Showcase Vehicles and Boost Sales Online.
The last two years have pushed car dealerships to evolve focusing on digital channels and selling cars online. The transformation...
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LESA’s Photo Library Capabilities Helping Car Dealership During the Chip Shortage
The chip shortage has had a tremendous effect on the automotive industry. Although the auto industry only represents about 5%...
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Scanning the VIN Makes LESA Video Toolbox Easiest Tool on the Market
Consumers are reluctant to go to the dealership now with the capabilities of shopping for a car online. They expect...
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LESA’s New Technology, Ultra 360 spin, Offers Important Advantages Over Traditional 360 Spin
Online car shopping has grown exponentially during the last two years pushing car dealerships to create a stronger online presence....
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How Multimedia is Helping Car Dealerships Sell Vehicles
What Is The LESA Multimedia Player? LESA multimedia player takes on a custom and innovative approach to having multimedia on...
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Having A Great Website Includes Multimedia.
Car shopping habits have changed significantly as shoppers are spending less time at the dealership and more time online. In...
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Elevate Your Car Dealership Brand with Promo Videos
43% of marketers say they’d create more video content if there were no obstacles like time, resources and budget. After...
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The Benefits of Customer Testimonial Videos
When it comes to car shopping, consumers have plenty of options in 2021. The new generation of tech-savvy customers typically...
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Introducing Real Offer: The Most Accurate Cash Offer and Trade In Tool
LESA automotive has announced the release of a new feature, Real Offer, to help tackle the issues of low inventory...
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How Vehicle Walk Around Videos can Enhance Your Car Dealership Website
In 2021, customers will be searching online for the most accessible, accurate information about the vehicles they are interested in....
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The Importance of Facebook Ads for Car Dealerships
While online car shopping is at an all time high in 2021, car dealerships must find a way to communicate...
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Importance of a Video Sitemap for SEO
The automotive industry is rapidly changing, having video on your car dealership website in 2021 is a must to stay...
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How Online Video Consumption Has Grown
Watching online videos is one of the most popular internet activities worldwide. Improvements in technology such as cell phones and...
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Increase Your Quality Score with Video
Quality score is an important factor of paid-per-click ads on Google. It has an enormous influence over the the cost...
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Why Videos are Important for SEO in 2021
Online video consumption is at an all time. In fact, video is predicted to constitute 82% of all global traffic...
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Everything You Need To Know About LESA Video Suite
Online video consumption is one of the most popular internet activities worldwide. There is no doubt that video consumption has...
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Vehicle Walk Around Video Content vs 360 Spin
Car dealerships have had to tailor their online presence to the preferences of their consumers in 2021. If you only...
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