LESA Blog

Consumers are reluctant to go to the dealership now with the capabilities of shopping for a car online. They expect...

Online car shopping has grown exponentially during the last two years pushing car dealerships to create a stronger online presence....

What Is The LESA Multimedia Player? LESA multimedia player takes on a custom and innovative approach to having multimedia on...

Car shopping habits have changed significantly as shoppers are spending less time at the dealership and more time online. In...

43% of marketers say they’d create more video content if there were no obstacles like time, resources and budget. After...

When it comes to car shopping, consumers have plenty of options in 2021. The new generation of tech-savvy customers typically...

LESA automotive has announced the release of a new feature, Real Offer, to help tackle the issues of low inventory...

In 2021, customers will be searching online for the most accessible, accurate information about the vehicles they are interested in....

While online car shopping is at an all time high in 2021, car dealerships must find a way to communicate...

The automotive industry is rapidly changing, having video on your car dealership website in 2021 is a must to stay...

Watching online videos is one of the most popular internet activities worldwide. Improvements in technology such as cell phones and...

Quality score is an important factor of paid-per-click ads on Google. It has an enormous influence over the the cost...

Online video consumption is at an all time. In fact, video is predicted to constitute 82% of all global traffic...

Online video consumption is one of the most popular internet activities worldwide. There is no doubt that video consumption has...

Car dealerships have had to tailor their online presence to the preferences of their consumers in 2021. If you only...

Since the emergence of the internet, it has changed tremendously over time. Not only has the internet changed, but internet...

Is traditional SEO dead? The answer is Yes, and No. SEO has evolved due to ever changing algorithms from Google....

Now that dealerships have overcome the initial shock of COVID-19, they should start thinking about the future. When restrictions are...

Google changed the way they sorted relevant content starting in 2019. What does that mean for your dealership and and...

Vistadash, the premier marketing intelligence tool for the automotive industry, is pleased to announce a new video marketing statistics integration...